Be . The Deal Is for You

High Performance Communication uses marketing's unique power to connect with people and present clear choices that compel action.

Marketing Is Personal

Marketing is personal because each human being is unique. Since today’s fancy targeting tools undermine privacy, marketers must work harder to gain permission and earn trust.

Marketing Is Primal

Survival. Security. Love. Community. Adventure. Freedom. Fun. Humanity lives within being, doing, having. Marketing messages that matter fulfill on primal needs.

Marketing Makes Waves

The ocean doesn’t send one wave onshore and call it a day. Effective marketing flows in rhythmic repetition for visibility, memorability and magnetism.

Marketing Thrives with Team Play

Bringing outside voices in for a collaborative marketing development process reveals blind spots to clarify and strengthen a message.

Deal Yourself In  

You fuel your business with passion, devotion, and hands-on attention to those endless daily tasks.

The best marketing is teeming with vitality, confident in its purpose and authenticity, and resonates magnetically with the audience it wishes to serve. Yet so few small business owners deal themselves into marketing’s bigger game.

To see which elements Define The Marketing Deal for your best message, click on the DEAL circles:

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  TMD DEAL defined link

Deal Yourself a Big Idea in 2018
The Marketing Deck biz book trilogy makes it easy! 
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