What makes marketing masterful enough to deserve kudos and awards? It must demonstrate and succeed at being High Performance Communication. Controversial as it may be, this month’s TMD Marketing Mastery Award must go to “March for Our Lives.”
I am often asked, “What should a mission statement look like?” Business owners can go online and see everything from snappy slogans, to lengthy step-by-step services lists, or even guarantee policies positioned as mission statements.
Celebrating Earth Day with the earth, water, air and fire of imagination. A video about marketing to communicate value on Earth Day from Diane A. Curran.