As you enjoy the rare year when this holiday actually does fall on a Monday, I invite marketers to consider that a good story is what’s needed for “virility.”

This video offers a simple and direct method to have conversations with your audience so a marketing can upgrade the story you tell.

Happy Independence Day.

— Diane A. Curran

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P.S. You are invited to subscribe to our own YouTube Channel, The Marketing Deal, for more videos in this series, others too, and much more to come. Cheers!

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