The news this week is full of ethical questions about social media, specifically Facebook. But we all view such issues first from a personal point of view and then we apply our expectations to our business dealings on both sides of such transactions (as buyers and sellers.)
Politics brings such questions to the forefront, but there is a bigger issue at hand. What must businesses do to earn and keep the trust of their desired audiences? Not just customers or prospects, but those whose word-of-mouth can spell success or banishment from consideration, all at warp speed. We have some practical answers to these questions for you.
My Facebook Live video opens another door on this topic.
Below that, you can grab the set of 2 Infographics on “7 Principles that Protect a Brand” and “7 Dangers that Destroy a Brand” to review where you stand with this topic in your own business communications.
Thank you so much for your interest in this most important issue!
—Diane
Ethics in the Limelight for Brands & Marketers
The news this week is full of ethical questions about social media, specifically Facebook. We have some practical answers to these questions for you as business owners. Here's the link to grab your free PDF infographics set: https://themarketingdeal.com/ethics-in-the-limelight
Posted by The Marketing Deal on Thursday, March 22, 2018