Ethics in the Limelight
The news this week is full of ethical questions about social media, specifically Facebook. We have some practical answers to these questions for you as business owners.
Marketing Mastery Award January 2018
In case there is any doubt, the world has raced online like there’s no going back. Yet Our January Marketing Mastery Award goes to a company that has been at the very top of the fast food industry for many decades.
Anatomy of a Sale . Part 1
The modern era of book sales is a labyrinth, within a maze, all hidden within abstract puzzle pieces that come without a guiding picture.
Marketing Meditation on Wow Whispering
A brief meditation from The Wow Whisperer, Diane A. Curran, on two powerful words which complement each other.
Meditation on the Word DEAL
Ever wonder why the word “DEAL” can have such a loaded meaning? Well, that’s because there’s another word lurking around the edges that is also quite charged.
The Marketing Deck Launch and Video Welcome
It’s exciting to be able to show you what the book and cards actually look like as we launch The Marketing Deck: Deal Yourself a Big Idea and our 90 Card Suite into the world today!
July 2 . Happy Independence Day?
As you enjoy the rare year when Independence Day actually does fall on a Monday, I invite marketers to consider that a good story is what’s needed for “virility.”
A Demographics Demonstration
Be mindful that demographics are more than a set of numbers, or what is immediately visible. Enjoy these Millennial & Boomer connections.
Celebrating Earth Day
Celebrating Earth Day with the earth, water, air and fire of imagination. A video about marketing to communicate value on Earth Day from Diane A. Curran.
And they’re off! Celebrating Boston Marathon Spirit in video
There’s nothing more compelling than someone who rises up to challenges and doesn’t stop there.
Our YouTube Channel is launched!
Announcing the launch of our YouTube Channel called The Marketing Deal— with series like Be The Deal, Veni Vidi Video, and 13 Marketing Strategy Secrets.