What is the best way to imagine the experience of lightning growth? Would you picture yourself changing or shifting in some way? Is there a standard way to measure it in dollars and cents? Or achievements?
It’s exciting to be able to show you what the book and cards actually look like as we launch The Marketing Deck: Deal Yourself a Big Idea and our 90 Card Suite into the world today!
Top 10 Discoveries Writing My Book (so far). A first time author spills the beans.
Where have I been? As any published author will tell you, there are way too many surprises before you even launch your first book. No matter how prepared you work hard to be, it’s like your first roller coaster ride.
The all too common refrain when excited marketers work themselves ragged to launch their first online campaign or course and their worst fear happens? “I launched, and then… crickets. Aargh.” Here’s how to protect yourself.
Apply a little Clickity vs. Clunkety testing to your own marketing, at any stage, to better identify strengths and weaknesses in message, perceived value, and more.